🚨 Recognizing a Bordetella Outbreak

Outbreaks of Bordetella bronchiseptica are most common in boarding kennels, shelters, daycares, and multi-dog households. The first sign is usually a sudden spike in dogs exhibiting:

πŸ“ Outbreak rule of thumb: 3+ dogs showing compatible signs within a 7-day window may constitute an outbreak β€” particularly if they were in contact with one another.


🧩 Step-by-Step Outbreak Management Plan

πŸ—“οΈ Day 0 – First Symptoms

πŸ—“οΈ Day 1–2 – Confirm and Contain

πŸ—“οΈ Day 3–7 – Communicate and Treat

πŸ—“οΈ Day 7+ – Evaluate and Recover


πŸ“’ Communication Templates

Exposure Notice Email

Subject: Kennel Cough Exposure – Important Notice

Dear [Pet Owner],

We want to inform you that a case of kennel cough (Bordetella bronchiseptica) was identified at [Facility Name] on [Date]. While we follow strict sanitation protocols, your dog may have been exposed.

Please monitor for symptoms such as dry cough, sneezing, or nasal discharge. Contact your vet if you observe any signs.

Thank you for your understanding.

– The [Facility Name] Team

πŸ’΅ Cost Calculator: Downtime & Recovery

Here’s what a medium-sized shelter may incur over a 10-day shutdown:

Item Est. Cost
Staff overtime (cleaning) $1,200
Lost adoption revenue $2,000
Lab tests (3 dogs) $300
Treatment (5 dogs) $500
Deep cleaning supplies $200
Total ~$4,200

Use our Outbreak Cost Worksheet (coming soon) to model your own risk.


βœ… Prevention Is Cheaper

πŸ§ͺ Bonus: Stock PCR swabs or rapid tests in advance for early detection


🧠 Summary

Bordetella outbreaks can be costly and stressful β€” but they’re manageable with fast action, clear communication, and an organized recovery protocol.

Next up in our series: Disinfection Protocols for Killing Bordetella in 60 Seconds.